The Overwhelming Risks Of Not Protecting Your Brand In 2021

Protecting Your Brand: Why You Can Not Afford Not to  The most harmful action you can take as a brand owner is NOT protecting your brand by inaction in not registering your trademark.  It costs you money, your reputation and brand loyalty.  The prevalence of fakes,...

The Ups And Downs Of Being Generic

Any business owner would be pleased to have its company become a household name or its brand used as a widely-known generic word.  The Zoom brand is experiencing this very “being generic” phenomenon right now.  With all of the current recognition, is there...

Assignor Estoppel And Patent Validity

The assignor estoppel doctrine is a doctrine of United States patent law barring a patent’s seller (the assignor) from attacking the patent’s validity in subsequent patent infringement litigation.  The doctrine of assignor estoppel is a core aspect of patent law.  It...

Understanding Trade Secrets: Are You Sworn To Secrecy?

Tesla has accused one of its engineers of stealing trade secrets.  More specifically, downloading 26,000 sensitive files, which uncovered a wide range of business processes, creating a roadmap to Tesla’s innovation.  Companies experience threats to their intellectual...

Patent Eligibility and Alice… Not Who, But What?

Patent Eligibility: Is your invention eligible for patent protection? The Supreme Court landmark decision concerning patent eligibility in Alice Corp. v CLS Bank International (decided June 19, 2014), brought to the forefront Section 101 of the U.S. Patent Act, which...